The Play's the Thing - Steam Copies Sold & Revenue Statistics
Game information
Game information
Category Ranking History -
Steam Copies Sold & Revenue by Player Language
Daily Wishlist
Game context & FAQ
Steam list price (this language tier)
USD storefront tier (default international): $5.99. USD reference tier: $5.99.
Since the first snapshot we logged on 2021-08-01, the Steam USD tier moved about 20%.
Quick answers
- What Steam list-price tier does GameSensor mirror for The Play's the Thing on this localized page?
- Our snapshot on 2026-06-26 shows about $5.99 for the storefront tier paired with this language view, alongside a USD tier of $5.99. Those are informational list tiers before VAT or running discounts.
- How are Steam copies sold and gross revenue computed?
- They’re modeled estimates from Steam review throughput, inferred player languages, historical price ladders per currency, and whether the SKU was temporarily free-not official Valve financials. See the indie methodology guide for formulas.
- Where do I find language mix data for The Play's the Thing?
- Look for “Steam Copies Sold & Revenue by Player Language” above; it breaks review volume down by Steam’s detected languages, which also drives our regional revenue weighting.
- How volatile is the USD tier list price for The Play's the Thing?
- Between 2021-08-01 and the latest snapshot we store, the USD tier moved roughly 20%.
Information
The Play's the Thing was released on Steam on August 26, 2021 and has been available for 10 months.
According to GameSensor analytics, in May 2026, the game sold >1K copies, generating a total Steam revenue of >$5K. These numbers reflect strong interest from players and steady commercial performance.
This is the 129th title released by Choice of Games, demonstrating consistent production output and a stable release cycle.
A key factor driving the performance of The Play's the Thing is its international audience. The Steam player-language distribution shows that users primarily play the game in:
• English
• French
• Russian.
Language distribution directly affects buying behavior, regional sales peaks, and long-term retention. Games with a diverse multilingual audience usually demonstrate stronger global performance and broader revenue stability.
The current Steam user rating for The Play's the Thing is positively.
Compared to the studio’s previous release - Battlemage: Magic by Mail - the game currently holds a higher rating. Its sales performance is 111% lower relative to Battlemage: Magic by Mail over the same number of days after release.
Overall, sales are 134% lower compared to the average performance of the last 4 paid titles released by Choice of Games. This comparison helps position The Play's the Thing within the studio’s broader commercial history.
Within the full catalog of the publisher Choice of Games, The Play's the Thing currently ranks 0 among the most financially successful projects on Steam.

The Play's the Thing: the storefront tied to USD storefront tier (default international) shows $5.99 as of 2026-06-26, with USD reference $5.99. We plug these tracked tiers into the review-based gross model.
Between the earliest stored tier and today, Steam’s USD list price shifted about 20% (tracked from 2021-08-01).